In today’s highly competitive market, consumers have more choices than ever when it comes to goods and services. In an environment where many products are often at parity, you need to give customers a good reason to choose yours over your competitors’. More...
If you’re the owner of a small- or mid-sized business (SMB), the latest cybersecurity statistics ought to be your wake-up call: Small businesses account for 43% of breach victims. Small businesses (1 to 250 employees) are targeted the most with malicious email, at a...
Many New Jersey businesses and residents aren’t strangers to cyber breaches. In 2017, over four million in the Garden State were affected by the Equifax data breach. By 2018, the numbers had been reduced significantly to around 358,000 residents. But this doesn’t mean...
It’s now 2020 — is your business still using legacy hardware and software? In technology parlance, “legacy” refers to anything that’s outdated or obsolete. If so, you’re in trouble. In New Jersey, competition is stiff for small- and mid-sized businesses (SMBs). Small...
If you’re an owner of a small business who’s looking at expanding operations, you may want to consider buying an existing business. This “entrepreneurship through acquisition” is a viable option to jumpstart the growth of your business, instead of relying on slower...
In today’s technology-focused world, experiencing total network failure is a business leader’s worst nightmare. It’s an alarmingly common problem when ransomware strikes without warning or a disaster renders hardware useless. Regardless of the cause, the effects are...